Blogs Lead to Higher Music Sales Than MySpace

Just got finished reading (via Hypebot) an interesting new study by New York University’s Stern Business School on the value of marketing music on MySpace versus that of posting in blogs. Seems the blogs win hands down, although that kind of figures.

I have over 10,000 friends on MySpace page at last count, and the majority of them either don’t have disposable incomes, or are too young to make online purchases, or both.

Besides, to paraphrase Derek Sivers from CD Baby, most people browsing MySpace don’t do so with credit card in hand, ready to shop. MySpace is a great place to PROMOTE your music, but not the greatest option when it comes to making sales!

2 Responses to “Blogs Lead to Higher Music Sales Than MySpace”

  1. February 11, 2008 at 5:00 pm

    Intersting study! Thanks for the NYU link.

  2. 2 Iceman
    February 13, 2008 at 11:47 am

    You’re welcome!

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